{"id":63656,"date":"2025-06-04T10:34:55","date_gmt":"2025-06-04T01:34:55","guid":{"rendered":"https:\/\/www.dailynk.com\/english\/?p=63656"},"modified":"2026-04-05T16:16:23","modified_gmt":"2026-04-05T07:16:23","slug":"kim-jong-uns-favorite-cigarettes-command-premium-prices-in-china","status":"publish","type":"post","link":"https:\/\/www.dailynk.com\/english\/kim-jong-uns-favorite-cigarettes-command-premium-prices-in-china\/","title":{"rendered":"Kim Jong Un&#8217;s favorite cigarettes command premium prices in China"},"content":{"rendered":"<p class=\"whitespace-normal break-words\">North Korean cigarettes known as &#8220;7.27&#8221; \u2014 favored by leader Kim Jong Un \u2014 are gaining popularity in parts of China&#8217;s Liaoning province despite costing four to six times more than regular Chinese cigarettes.<\/p>\n<p class=\"whitespace-normal break-words\">A Daily NK source in China said recently that &#8220;7.27 cigarettes from North Korea are selling well here even though they cost several times more than Chinese cigarettes,&#8221; adding that &#8220;people without economic means find the price burdensome.&#8221;<\/p>\n<p class=\"whitespace-normal break-words\">According to the source, North Korean 7.27 cigarettes are currently selling for 500 yuan (about $69) per carton in Dandong and Shenyang in Liaoning province. That&#8217;s up to six times more expensive than regular Chinese cigarettes, which sell for 80-120 yuan per carton.<\/p>\n<p class=\"whitespace-normal break-words\">At 500 yuan per carton, the price matches premium Chinese cigarettes, with affluent consumers primarily seeking out the 7.27 brand.<\/p>\n<p class=\"whitespace-normal break-words\">&#8220;There are cigarettes here that cost over 500 yuan per carton, but people usually smoke 10-yuan packs (100 yuan per carton),&#8221; the source said. &#8220;But 7.27 cigarettes are rumored to be what Kim Jong Un smokes, so wealthy people buy them out of curiosity.&#8221;<\/p>\n<p class=\"whitespace-normal break-words\">The cigarettes come in two varieties \u2014 dark red and light gray packaging \u2014 with the light gray version being more popular and expensive as the premium option.<\/p>\n<p class=\"whitespace-normal break-words\">&#8220;People who&#8217;ve tried them say they &#8216;don&#8217;t disappoint,&#8217; &#8216;worth the money&#8217; and &#8216;no wonder Kim Jong Un smokes these,'&#8221; the source said.<\/p>\n<p class=\"whitespace-normal break-words\">The marketing effect of being associated with Kim Jong Un and the cigarettes&#8217; scarcity appear to be the main factors driving the premium pricing.<\/p>\n<h4><em>Some Chinese have favorable image of Kim Jong Un<\/em><\/h4>\n<p class=\"whitespace-normal break-words\">The name &#8220;7.27&#8221; refers to July 27, the date of the Korean War armistice agreement. North Korea calls this day &#8220;Victory Day in the Fatherland Liberation War&#8221; and celebrates it annually. The cigarette packaging includes the war years 1950-1953, showing how North Korea uses tobacco products for regime propaganda.<\/p>\n<p class=\"whitespace-normal break-words\">&#8220;North Korean cigarettes have been smuggled over and sold here for a long time,&#8221; the source said. &#8220;Premium cigarettes like 7.27 used to require special requests to import, but now they&#8217;re trickling in through illegal trade.&#8221;<\/p>\n<p class=\"whitespace-normal break-words\">The source added that &#8220;some Chinese people say everything is free in North Korea and it&#8217;s a good place to live, and they have a favorable image of Kim Jong Un,&#8221; which may explain &#8220;their strong curiosity and desire to buy North Korean cigarettes, especially 7.27.&#8221;<\/p>\n<p class=\"whitespace-normal break-words\">In North Korea, the light gray 7.27 cigarettes are also classified as premium and primarily used for bribes. Ordinary citizens cannot obtain these cigarettes even on special occasions like holidays.<\/p>\n<p><a href=\"https:\/\/www.dailynk.com\/20250602-6\/\">Read in Korean<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>North Korean cigarettes known as &#8220;7.27&#8221; \u2014 favored by leader Kim Jong Un \u2014 are gaining popularity in parts of China&#8217;s Liaoning province despite costing four to six times more than regular Chinese cigarettes. A Daily NK source in China said recently that &#8220;7.27 cigarettes from North Korea are selling well here even though they [&hellip;]<\/p>\n","protected":false},"author":132,"featured_media":40730,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[67,1539],"tags":[740,759,779,830,1527,1679,100,724,735],"class_list":["post-63656","post","type-post","status-publish","format-standard","has-post-thumbnail","category-news","category-north-koreans-in-china","tag-liaoning-province","tag-china","tag-dandong","tag-shenyang","tag-victory-day","tag-chinese-yuan","tag-markets","tag-kim-jong-un","tag-trade"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.7 (Yoast SEO v28.8) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Kim Jong Un&#039;s favorite cigarettes command premium prices in China - North Korea News \u2014 Daily NK | Latest DPRK Updates 2026<\/title>\n<meta name=\"description\" content=\"North Korean cigarettes favored by leader Kim Jong Un are gaining popularity in parts of China&#039;s Liaoning province.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.dailynk.com\/english\/kim-jong-uns-favorite-cigarettes-command-premium-prices-in-china\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Kim Jong Un&#039;s favorite cigarettes command premium prices in China\" \/>\n<meta property=\"og:description\" content=\"North Korean cigarettes favored by leader Kim Jong Un are gaining popularity in parts of China&#039;s Liaoning province.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.dailynk.com\/english\/kim-jong-uns-favorite-cigarettes-command-premium-prices-in-china\/\" \/>\n<meta property=\"og:site_name\" content=\"North Korea News \u2014 Daily NK | Latest DPRK Updates 2026\" \/>\n<meta property=\"article:published_time\" content=\"2025-06-04T01:34:55+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-04-05T07:16:23+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.dailynk.com\/english\/wp-content\/uploads\/sites\/2\/2019\/05\/KakaoTalk_20180820_145416264.png\" \/>\n\t<meta property=\"og:image:width\" content=\"900\" \/>\n\t<meta property=\"og:image:height\" content=\"580\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Lee Chae Eun\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Lee Chae Eun\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.dailynk.com\\\/english\\\/kim-jong-uns-favorite-cigarettes-command-premium-prices-in-china\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.dailynk.com\\\/english\\\/kim-jong-uns-favorite-cigarettes-command-premium-prices-in-china\\\/\"},\"author\":{\"name\":\"Lee Chae Eun\",\"@id\":\"https:\\\/\\\/www.dailynk.com\\\/english\\\/#\\\/schema\\\/person\\\/6c9f40b0a89c4a5354607f43756dbbe0\"},\"headline\":\"Kim Jong Un&#8217;s favorite cigarettes command premium prices in China\",\"datePublished\":\"2025-06-04T01:34:55+00:00\",\"dateModified\":\"2026-04-05T07:16:23+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.dailynk.com\\\/english\\\/kim-jong-uns-favorite-cigarettes-command-premium-prices-in-china\\\/\"},\"wordCount\":424,\"publisher\":{\"@id\":\"https:\\\/\\\/www.dailynk.com\\\/english\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.dailynk.com\\\/english\\\/kim-jong-uns-favorite-cigarettes-command-premium-prices-in-china\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.dailynk.com\\\/english\\\/wp-content\\\/uploads\\\/sites\\\/2\\\/2019\\\/05\\\/KakaoTalk_20180820_145416264.png\",\"keywords\":[\"liaoning province\",\"china\",\"dandong\",\"shenyang\",\"victory day\",\"chinese yuan\",\"markets\",\"kim jong un\",\"trade\"],\"articleSection\":[\"News\",\"North Koreans in China\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.dailynk.com\\\/english\\\/kim-jong-uns-favorite-cigarettes-command-premium-prices-in-china\\\/\",\"url\":\"https:\\\/\\\/www.dailynk.com\\\/english\\\/kim-jong-uns-favorite-cigarettes-command-premium-prices-in-china\\\/\",\"name\":\"Kim Jong Un's favorite cigarettes command premium prices in China - 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